Clik here to view.
How to Photograph and Retouch iPhone Mockups
Lifestyle photography in app marketing is often overlooked and that's a real shame. Using great photography can help give a lot of context on how and where an app is supposed to be used, not to mention...
View ArticleClik here to view.
3 Things Every Indie Business Owner Should Know
As a small business owner I've learnt a lot over the years. Some of the best things I've learnt have been through the mistakes I've made along the way. I don't feel (too) bad that I've made mistakes, I...
View ArticleClik here to view.
Product Revenue Snapshot
There's been a fair amount of talk lately about whether it's still sustainable to be an indie developer. The short answer is yes, but that doesn't mean it's easy. I think most developers will agree...
View ArticleClik here to view.
WWDC Guide for Indies, 2015 Edition
The first year I went to WWDC they had early bird pricing. Apple offered tickets at a discounted rate to try and encourage developers to attend. That was pre-iPhone, way back in June 2007. A lot has...
View ArticleClik here to view.
How I Raised $120,000 with Crowdfunding
I thought about building Realmac's next product the way we always do. Spend 6 to 18 months building an app in secret while using the revenue from our other products to keep the company going. Ship it...
View ArticleClik here to view.
Choosing the Right Pricing Model for Your App
Choosing the right pricing model for an app is simple… pick anything other than freemium. Make your app paid and work out where the sweet spot is, keep increasing the price until you've pushed it too...
View ArticleClik here to view.
Removing Distractions: Part 2
Late last year I was inspired to try and get back some focus and clarity in my life. I wrote an article explaining the reasons behind it. It was called "Removing Distractions". This is part 2. It’s now...
View ArticleClik here to view.
Iterate and Release Often
You’ve spent the last six months or more working on a major overhaul of your app. You’ve refreshed the UI. Improved the app icon. You’ve even added a bunch of new features and removed the crusty old...
View ArticleClik here to view.
The Mac App Store Still Needs Paid Upgrades
There’s a growing number of abandoned or apps missing from the Mac App Store, and this troubles me. I know there's always been abandoned software and there always will be. It just feels like there’s...
View ArticleClik here to view.
The Problem with App Store Reviews
The lack of customer and developer interaction on the App Store is a bit of joke. It's been seven years since the App Store launched and developers still have no way to respond to customer reviews....
View ArticleClik here to view.
Not on the Mac App Store
The Mac App Store has been around for 6 years, but is still lacking some of the best software the Mac has to offer. You might be wondering why this is. Sandboxing certainly has a lot to answer for, but...
View ArticleClik here to view.
iOS Game Revenue & Launch Details
I started building Almost Impossible! for iOS on the 22nd of September. I didn't know what I was building, I was just tinkering about as I often do. After a few evenings it became apparent that I'd...
View ArticleClik here to view.
7 of the Best Mac & iOS Dev Conferences in 2016
As someone who's been indie for a long time, I really can't overstate how beneficial attending a few conferences every year can be. On the surface of it, people go to conferences to learn. But as most...
View ArticleClik here to view.
A Better Format for Press Kits
For many years indie app developers have been distributing downloadable press kits. These are usually in the form of a ZIP file. It's essentially a folders containing a PDF review guide, screenshots,...
View ArticleClik here to view.
10 Styles of App Store Screenshots
App Store screenshots are really, really important, if done correctly they can convince more users browsing the store to download your app. Unfortunately so many good apps get overlooked because of...
View ArticleClik here to view.
Product revenue snapshot
There's been a fair amount of talk lately about whether it's still sustainable to be an indie developer. The short answer is yes, but that doesn't mean it's easy. I think most developers will agree...
View ArticleClik here to view.
WWDC guide for Indies, 2015 edition
The first year I went to WWDC they had early bird pricing. Apple offered tickets at a discounted rate to try and encourage developers to attend. That was pre-iPhone, way back in June 2007. A lot has...
View ArticleClik here to view.
How I raised $120,000 with crowdfunding
I thought about building Realmac's next product the way we always do. Spend 6 to 18 months building an app in secret while using the revenue from our other products to keep the company going. Ship it...
View ArticleClik here to view.
Removing distractions part 2
Late last year I was inspired to try and get back some focus and clarity in my life. I wrote an article explaining the reasons behind it. It was called "Removing Distractions". This is part 2. It’s now...
View ArticleClik here to view.
Choosing the right pricing model for your app
Choosing the right pricing model for an app is simple… pick anything other than freemium. Make your app paid and work out where the sweet spot is, keep increasing the price until you've pushed it too...
View Article
